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Blue Pathway

Grow your business in new markets with us as your seamless business partner.

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It starts with a call workshop 

To set a clear alignment of strategies, goals, timelines and budget. We work seamlessly with you to target the desired results.

01

Get started

02

Current position and goals

03

Bespoke solutions

04

Execute

Market Research

Identify which markets to target and how

Digital Marketing

SEO, Social Media, Market know-how

Localisation

Local language and market knowledge

Business Development

Engage seamlessly with our team

Sales Pipeline

We develop a qualified  sales pipeline

Ongoing CRM

On local time-zones for your customers

Market Expansion Services

EXAMPLES OF JUST SOME OF THE PARTNER SUPPORT THAT WE THINK YOU WILL FIND INTERESTING  AS YOU LOOK TO GROW YOUR BUSINESS INTERNATIONALLY.

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You have an idea to grow your business and bring it to the next level and this includes expanding your products or services into new markets. While the idea is great, how do you set about achieving this?

Companies of all sizes now outsource part, or all of their business activities when expanding internationally.

Working with us as your in-market business partner, not only allows you to tap into local market expertise, but can also save you time & money.
 

OUR SERVICES CAN BE ACCESSED AS INDIVIDUAL COMPONENTPARTS, OR BUNDLED FOR A COMPLETE PROJECT SOLUTION.
 

Scenario #1: Existing Product | New Markets

​Step #1 Goal:

Identify the right markets and positioning for your product.

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  • Identify market-entry & market-nuance parameters 

  • Customer / branding research

  • Product research

  • Competitor research

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​Step# 2 Goal: 

Identify and build a robust sales pipeline. 

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  • Develop market strategies + agree key milestones

  • Business development metrics:

    • Sales pipeline 

    • Sales leads

    • Revenue opportunities

    • Conversions & value

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New Products

Step #3 Goal: 

Track & measure key sales metrics.

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  • Number of sales leads /revenue

  • Number of qualified opportunities

  • Cost per lead/opportunity

  • Revenue attached per opportunity + per customer life cycle

  • Pipeline value

Brainstorming

​Step #4 Goal: Develop a seamless set of support solutions and business development activities.

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  • Flexible and agile support operations 

    • CRM - right timezone / language

    • Admin support / customer + local

    • Team hiring, training, management​, payroll + EOR

  • Marketing - digital, events, social media

  • Strategic Partnerships

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THE ABOVE REPRESENTS JUST ONE SCENARIO. WE TAILOR OUR SOLUTIONS TO FIT YOUR SPECIFIC REQUIREMENTS + BUDGET 

Grow Your Customer Base. Increase Revenue Opportunities. Accelerate Your International Expansion!

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